SEO (2) Spamming Techniques and Hidden Text

SEO Spamming techniques

Below are the different types of spamming methods that have been used to improve rankings.
1. Hidden text
2. IP Cloaking
3. Doorway pages
4. Pagejacking
5. Domain duplication
6. Excessive popup
7. Inflating link popularity
8. ALT stuffing
9. Link farming
10. FFA
11. Mousetrapping


SEO Spam Hidden text

Hidden text or keyword stuffing is the practice of overloading a webpage with keywords and key phrases. These are invisible to the visitor but are present in the body of the webpage. Since search engines read the HTML source code of web pages, this text is visible to the spider. The spider is manipulated to believe that due to the high occurrence of keyword in the content of the web page, the web page is highly relevant to the keyword and hence assigns a higher ranking to this webpage. Various techniques can be employed to inflate the density of keywords. Most prominent among these are:
1. Hidden input tag

2. Invisible text
This is done by rendering the color of the font with the background color of the web page so that these characters are invisible to the naked eye

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